My public speaking events

My public speaking events

This is just a short announcement about a change to PeteCodella.com. From now on, instead of creating a blog post under the Events category, when I have a public speaking engagement or presentation, I’ll post it on my new events microsite – just for providing information on my public appearances. Over the next week or [...]

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35 social media tools for PR professionals

35 social media tools for PR professionals

A webinar presentation for Ragan Communications’ PR Daily. Later this month I’m leading the popular social media tools for public relations professionals webinar again for Ragan Communications. Last year I presented this webinar twice and it was billed as 17 social media tools. We decided that since I was including way more than 17 anyway, [...]

My new favorite WordPress plugin to mobile-ize your blog

My new favorite WordPress plugin to mobile-ize your blog

In October I blogged about 15 best WordPress plugins for business. Now I’ve got a new one to add to the list. It’s WPtouch. It transforms your WordPress blog into an iPhone application-style theme. It’s sweet! You can learn more about it here. Your favorite plugins? If you’ve got a list or just a few [...]

What’s the purpose of a press release?

What’s the purpose of a press release?

In an article posted today on Ragan.com, public relations measurement maven, Katie Delahaye Paine, writes about “5 (more) PR-related things we need to get rid of.” She begins the article with this: I was stunned to find how many people are still in love with the press release. It’s worthless as a tool to talk to [...]

Online newsroom best practices

Online newsroom best practices

A presentation for the Capital Chapter of the Florida Public Relations Association. Learn why and how an online press center should be the focus of your digital public relations efforts. Date: December 16, 2010 Time: 11:30 a.m. Place: FSU Alumni Center – Tallahassee, FL RSVP: on the Capital Chapter’s website Description A social media equipped [...]

How professional service companies can find success using social media

How professional service companies can find success using social media

A presentation for my friends and guests at the BYU Management Society – Las Vegas Chapter. I lived and worked in the Las Vegas area from 2000 to 2008, and I’m looking forward to catching up with friends there. You’ve heard the buzz about social media. You’ve probably received invitations to join LinkedIn networks, ‘like’ [...]

Monitor your site visitors in real time with ClickAndChat.com

Monitor your site visitors in real time with ClickAndChat.com

If you have a product that you sell online and want more analytics besides free Google Analytics, ClickAndChat provides a good real-time measurement and chat tool. I have a client who uses the service to identify site visitors and manage online chat. You can view all the ClickAndChat features here. Converting website visitors to sales [...]

How social media is changing nonprofit communications

How social media is changing nonprofit communications

A course I’m teaching in Salt Lake City, offered by the University of Utah’s Professional Education division as part of its Nonprofit Academy for Excellence certificate program. Are you involved in nonprofit communications? Do you think social media creates new ways to connect with constituents? If you answered yes to those questions and live in [...]

15 best WordPress plugins for business

15 best WordPress plugins for business

I admit it, I’m a WordPress fan. I’ve used the blogging platform for years now and attended some terrific WordCamp conferences which have only strengthened my affinity for WordPress. I like the fact that WordPress is open source and supported by a community. I like the fact that WordPress now has 11,712 different plugins that [...]

Video interview with Doug Simon of D S Simon Productions

Video interview with Doug Simon of D S Simon Productions

In preparation for the Oct. 6 Digital PR Next Practices Summit presented by PR News, I met virtually with Doug Simon to discuss our joint presentation on using video for public relations purposes. Doug posted our Skype discussion on his vlog, called Vlog Views, and I’m embedding it here. I initially wrote about the event [...]

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