Online newsroom best practices

Online newsroom best practices

A presentation for the Capital Chapter of the Florida Public Relations Association. Learn why and how an online press center should be the focus of your digital public relations efforts. Date: December 16, 2010 Time: 11:30 a.m. Place: FSU Alumni Center – Tallahassee, FL RSVP: on the Capital Chapter’s website Description A social media equipped [...]

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How professional service companies can find success using social media

How professional service companies can find success using social media

A presentation for my friends and guests at the BYU Management Society – Las Vegas Chapter. I lived and worked in the Las Vegas area from 2000 to 2008, and I’m looking forward to catching up with friends there. You’ve heard the buzz about social media. You’ve probably received invitations to join LinkedIn networks, ‘like’ [...]

Monitor your site visitors in real time with ClickAndChat.com

Monitor your site visitors in real time with ClickAndChat.com

If you have a product that you sell online and want more analytics besides free Google Analytics, ClickAndChat provides a good real-time measurement and chat tool. I have a client who uses the service to identify site visitors and manage online chat. You can view all the ClickAndChat features here. Converting website visitors to sales [...]

How social media is changing nonprofit communications

How social media is changing nonprofit communications

A course I’m teaching in Salt Lake City, offered by the University of Utah’s Professional Education division as part of its Nonprofit Academy for Excellence certificate program. Are you involved in nonprofit communications? Do you think social media creates new ways to connect with constituents? If you answered yes to those questions and live in [...]

15 best WordPress plugins for business

15 best WordPress plugins for business

I admit it, I’m a WordPress fan. I’ve used the blogging platform for years now and attended some terrific WordCamp conferences which have only strengthened my affinity for WordPress. I like the fact that WordPress is open source and supported by a community. I like the fact that WordPress now has 11,712 different plugins that [...]

Video interview with Doug Simon of D S Simon Productions

Video interview with Doug Simon of D S Simon Productions

In preparation for the Oct. 6 Digital PR Next Practices Summit presented by PR News, I met virtually with Doug Simon to discuss our joint presentation on using video for public relations purposes. Doug posted our Skype discussion on his vlog, called Vlog Views, and I’m embedding it here. I initially wrote about the event [...]

WordPress blogging for business – a Ragan PR Daily webinar

WordPress blogging for business – a Ragan PR Daily webinar

This is another in Pete Codella’s webinar series for PR Daily, an e-publication of Chicago-based Ragan Communications. Is your company’s blog in desperate need for an extreme makeover? WordPress has so much to offer and is built on an open platform, encouraging continual development of new and improved plugins. With a small budget, you can [...]

Linking Facebook Pages to Twitter

Linking Facebook Pages to Twitter

I spent some time this morning connecting my many Facebook Pages to Twitter. You do so by visiting this page within Facebook. Why? If you’re publishing items on Facebook and want to be sure your Twitter followers can also view them, then connecting the two platforms is helpful. I’ll bet you’ll find that you have [...]

What I learned at WordCamp Utah 2010

What I learned at WordCamp Utah 2010

I’m a big believer in continual professional development. Although I’m an avid WordPress user (this site is a WordPress site), I’ll be the first to say I don’t know everything about WordPress nor do I take advantage of all its many features. Plus, attending WordCamp meant I could network with other WordPress aficionados in the [...]

Why businesses should pay attention to Foursquare

Why businesses should pay attention to Foursquare

I’m the Foursquare mayor of Tonyburgers in Centerville, Utah. So what? Well, for me right now, I get only bragging rights, but I’ll come back to what could be. And if any of you haven’t eaten there, and you’re in the vicinity, I highly recommend it. You’ve got to be in the mood for a [...]

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