Posted in Events on November 24, 2009
Pete Codella joins the ranks of David Pogue and Brian Solis as he becomes the second presenter for Ragan’s PR Daily webinar series. Pogue and Solis presented the first ever PR Daily webinar in November. Codella presents for Ragan Communications on Dec. 15. Details Date: December 15, 2009 Time: 2 to 3:15 p.m. (Central) Place: [...]
Posted in Case Studies on November 19, 2009
Can companies use social media to gain a competitive advantage? Are there best practice case studies that show how some are succeeding at engagement, and ultimately sales, through social media? Thanks to Socialnomics author Erik Qualman, this YouTube video showcases several social media return on investment examples and some effective social media strategies.
Posted in Commentary on November 19, 2009
Yesterday I attended the 2009 Golden Spike Awards presented by the Greater Salt Lake Chapter of the Public Relations Society of America and the Utah Chapter of the International Association of Business Communicators. I like how those two organizations partner here in Salt Lake to produce this annual awards program. It makes for good economies [...]
Posted in Commentary on November 10, 2009
We live in a revolutionary time. There are some large, fundamental shifts taking place. This fast-paced change is driven in large part by technology. The news cycle is continuous. We’re all on information overload. And there are increasingly segmented sections of society, or unique niches with which to communicate. A downturn in the global economy [...]
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