Posted in Events on July 30, 2009
A presentation for the University of Utah Professional Education course, Social Networking for Nonprofits & For-Profits (PROED 544), at the Murray Campus. Pete Codella, APR will be a guest presenter during the day-long class. In his 60-minute presentation focusing on social media, Codella will review how we got to where we are now, what today’s [...]
Posted in Advice on July 28, 2009
Cision recently published a white paper on Web 3.0 in which it reports: Establishing a strong, authentic presence of your own on social media sites, blogs, micro-blogging services and traditional web sites will make it easy for the media to get to know you and make that critical initial decision to engage. This is a [...]
Many of this blog’s readers may be familiar with the rivalry between MySpace and Facebook. You may or may not know that MySpace has historically led in U.S. site visitors and page views. But there’s an upset in the works. In May Facebook exceeded MySpace’s numbers for unique visitor count. Last month Facebook reached 77 [...]
Are you charged with managing a brand in the marketplace? Do you stress over protecting your brand image? No doubt you’ve seen or been confronted with the unauthorized registration of brands or company names online. Today the U.N.’s World Intellectual Property Organization ruled in favor of Jay Leno instead of a cybersquatter in Texas who [...]
Posted in Advice on July 1, 2009
If you follow me on social networks, you’ve most likely seen the YouTube video I posted last week. It’s a fun social media song and music video I put together with the help of some talented friends. The project is the result of an idea I received after presenting at the Social Media for Communicators [...]
