Posted in Commentary on December 14, 2009
What’s the next Twitter? The traditional media’s social media darling of 2009 has to be Twitter. Sure, Facebook has seen staggering growth in adoption this year, but so has Twitter. And until this year, many people were still debating the usefulness of a publicly available and searchable type of global instant messaging conversation (that’s my [...]
Posted in Commentary on November 19, 2009
Yesterday I attended the 2009 Golden Spike Awards presented by the Greater Salt Lake Chapter of the Public Relations Society of America and the Utah Chapter of the International Association of Business Communicators. I like how those two organizations partner here in Salt Lake to produce this annual awards program. It makes for good economies [...]
Posted in Commentary on November 10, 2009
We live in a revolutionary time. There are some large, fundamental shifts taking place. This fast-paced change is driven in large part by technology. The news cycle is continuous. We’re all on information overload. And there are increasingly segmented sections of society, or unique niches with which to communicate. A downturn in the global economy [...]
Posted in Commentary on September 15, 2009
For months I’ve been saying that Facebook is fast becoming most people’s home page on the Internet. From within Facebook, you can interact with your online social network, post links, videos, pictures, manage email and chat. In the various social media presentations I’ve given we’ve reviewed demographics and talked about how Facebook by the numbers [...]
Posted in Commentary on September 8, 2009
I have long advocated the use of social media by companies and organizations to both learn from their constituents and to develop stronger relationships with them. Like everything else, there are good and bad ways in which to use social media tools. I recently received a comment on my Facebook profile page that “social media [...]
Posted in Commentary on July 2, 2009
Are you charged with managing a brand in the marketplace? Do you stress over protecting your brand image? No doubt you’ve seen or been confronted with the unauthorized registration of brands or company names online. Today the U.N.’s World Intellectual Property Organization ruled in favor of Jay Leno instead of a cybersquatter in Texas who [...]
Posted in Advice, Commentary on June 22, 2009
Perhaps you’re popular enough that people want to be you. On Twitter, there’s only one level of security. Everyone knows your username because it’s in your URL. All they have to do is guess your account password and they can suddenly begin tweeting as if they are you. This happened to the LDS Church News [...]
Posted in Commentary on June 15, 2009
The past few weeks I’ve been working on a new project — a song about social media called Crazy Little Thing the Web. It’s a fun take on all things social media, set to music and sung by me. This has been a fun project and something I hope you’ll be interested in sharing with [...]
Posted in Commentary on May 7, 2009
We occasionally are blessed by moments of clarity sprinkled among our daily routines. Today was one of those moments for me as I listened to a wonderful human being, Lily Yeh, founder of the Village of Arts and Humanities in rough North Philadelphia. Lily is an artist who answered an invitation to create a garden [...]
Posted in Commentary on April 29, 2009
It seems like a no brainer for someone whose work is visual — like a photographer, graphic artist or architect — to use Flickr to show off their latest creations. But what if your work isn’t really visual? Well, guess what? There are visual elements to everyone’s job. Some people may care more to see [...]
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